What we offer

End-to-end campaign execution

Designed for maximum brand impact and measurable engagement, from the first rider registration to the final lead export.

Services

Everything a rider campaign needs, under one roof

Pick a single service or hand us the whole campaign. Every piece runs on the same community, creators and data platform.

  • On-ground brand activations

    Branded arenas, stalls, stage moments and convoys inside our owned IPs or bespoke rides built for your brand.

  • Product integration

    Your product in riders’ hands during rides and events, with structured trials, sampling and demos.

  • Creator-led content

    Reels, stories and campaign assets from riders and creators the community already trusts.

  • Logo placement everywhere

    Consistent brand presence across physical touchpoints and every digital asset the campaign generates.

  • Data capture & lead generation

    Verified rider data captured through our app, exportable for post-event marketing.

  • Multi-city rollout

    Launch in 10+ cities simultaneously with the same format, quality and reporting.

Offline scale

Local rider clusters in 25+ cities that we can mobilize in days, not months.

Digital virality

Every activation is designed for reels, reach and repeat visibility across rider social feeds.

Creator amplification

India's top motorcycle creators ride with us and carry your campaign beyond the event.

Riders Rally tech platform

A data & engagement engine behind every ride

Beyond on-ground activations, Riders Rally is powered by an in-house technology platform that enables real-time data capture, engagement tracking and measurable campaign performance.

  • Live brand dashboard
  • QR check-in & stall tracking
  • Paperless contests & games
  • Exportable, verified leads
Riders checking in at the registration desk
An award being presented at Spirit of Unity 3.0
  • Seamless registration & check-in

    • App-based registration for every participant
    • Unique QR code generated for every rider
    • Fast on-ground QR scanning for smooth event check-ins
  • Real-time brand dashboard

    • Live dashboard access for partner brands
    • Track total registrations, live attendance and engagement activity
    • Monitor campaign performance in real time during the event
  • On-ground engagement tracking

    • QR-based interaction tracking at brand stalls
    • Measure riders visiting each stall and joining games and activities
    • Count product interaction touchpoints
  • Paperless campaign execution

    • Replace manual forms with app-based engagement flows
    • Capture rider data instantly and accurately
    • Seamless participation in contests, games and activations
  • Gamification & contests

    • Run on-ground games and challenges through the platform
    • Track participation automatically
    • Select winners instantly with verified data
  • Lead generation & data ownership

    • Structured data capture of riders interacting with your brand
    • Exportable leads for post-event marketing
    • High-quality audience data from verified participants, not random footfall

How it works

From brief to report in five steps

  1. 01

    Brief

    Share your objective: launch, awareness, trials or leads. We map it to the right IP, cities and rider segments.

  2. 02

    Design

    We build the activation plan, creator line-up, content calendar and the data you will get back.

  3. 03

    Mobilize

    Our city clusters and clubs turn out the riders. Registrations run through the Riders Rally app.

  4. 04

    Execute

    Rides, stages, stalls and contests run on the ground while your dashboard updates live.

  5. 05

    Amplify & report

    Creator content rolls out for weeks. You receive verified leads, reach numbers and engagement reports.

FAQ

How working with us works

What does a Riders Rally campaign include?

A campaign can include on-ground brand activations inside our events, product integration and sampling during rides, creator-led reels and campaign assets, logo placement across physical and digital touchpoints, verified rider data capture, and rollout across multiple cities with the same format and reporting.

How quickly can Riders Rally launch a campaign?

Timelines depend on scope. Hyper-local rider clusters can be mobilised in days through the Riders Rally app, while flagship and multi-city campaigns are planned around the event calendar. Share your dates and cities in the brief and we will confirm a plan.

What data does a brand receive after a Riders Rally activation?

Brands receive live dashboard access during the event showing registrations, attendance and engagement, followed by exportable leads from verified participants, stall-level interaction counts, contest participation data and reach figures from creator content.

Can Riders Rally build a bespoke ride or launch for my brand?

Yes. Beyond the four owned IPs, Riders Rally designs bespoke rides, launches and city activations on the same execution engine: rider mobilisation, app-based registration, creator coverage and live reporting.

Work with us

Let's build your next high-impact rider campaign.

Tell us your objective and cities. We will come back with the right platform, creator line-up and a measurable plan.